Taxation Preferences

Only data from May 2024, June 2024, and August 2024 is used for these analyses.

Win rate represents respondents’ preferences over various alternatives of tax increase. Deeper blue represents higher favorability of tax increase on the left axis of the graph compared to the tax increase in bottom axis.

Variables used on this page

Variables Used in Taxation Preferences Analysis Paired Tax Comparisons

  • tax2_1/tax21: First set of paired tax options and respondent choice
  • tax2_2/tax22: Second set of paired tax options and respondent choice
  • tax2_3/tax23: Third set of paired tax options and respondent choice

Tax Types Included in Comparisons Tax options coded as letters (a-m) representing:

  • Consumption (VAT)
  • Personal income tax
  • Corporate income tax
  • Local tax
  • Tax on imports (tariffs)
  • Social tax/contributions in payroll
  • Tax on land value
  • Financial transaction tax
  • Tax on cigarettes
  • Tax on sugar
  • Tax on alcohol
  • Tax on single use plastic
  • Tax on pollution/greenhouse gases

Analysis Metrics

  • win_rate: Percentage of times a tax option was chosen when presented
  • pairwise comparisons: Direct head-to-head preferences between tax types